Digital Marketing · PPC

Pay-Per-Click Advertising

Google and Meta ad campaigns managed for return on spend, not just clicks.

Search, display, shopping and social ad campaigns built around your actual margins — with continuous A/B testing, bid management and landing-page alignment so ad spend turns into revenue you can trace.

A campaign optimised purely for cost-per-click can still lose you money if it's driving the wrong kind of traffic. We set up conversion tracking before spending your first rupee on ads, so every decision after that is made against actual return, not vanity click metrics.

Landing pages matter as much as the ads themselves — we review whether the page the ad sends traffic to is actually built to convert that specific intent, and flag it when the bottleneck is the page, not the campaign.

Discuss this service

What's included

Google Search, Display & Shopping ads
Meta & LinkedIn ad campaigns
Landing page & conversion tracking setup
Weekly optimisation & spend reporting

Who this is for

A business that needs leads or sales now, not in six months
Existing campaigns with high spend and unclear ROI
A product launch that needs immediate visibility
A business with strong margins on a specific product or service to push

Common questions

What's a realistic monthly ad budget to start?+

It depends heavily on your industry's cost-per-click and sales cycle — we'll recommend a starting budget after reviewing your market and goals, rather than a one-size-fits-all number.

How do you know the campaigns are actually working?+

Conversion tracking is set up from day one — form fills, calls, purchases — so performance is measured against real outcomes, not just clicks or impressions.

Do you manage the budget yourselves?+

You set the budget; we manage bidding, targeting and optimisation within it, with full visibility into spend through weekly reporting.